Advertise

Suppliers who seriously look at improving the returns on their advertising investments are welcome to advertise with Global Packaging Industry.

Global Packaging Industry reaches to the c-level executives, key decision makers and people in-charge of spending in all the global markets. Hence, it becomes a perfect platform for the suppliers of products and services to showcase their offerings to our audience—your target audience.

Profiles

Directory profiles are designed to provide corporate showcasing opportunity of your key product offerings developed using our own search engine optimization solutions. The profiles improve your chances of figuring on the top hits of your customers’ online searches. The result is higher visibility leading to increased business opportunities.

Specifications:

600 words Profile

  1. 600 words search engine optimized write-up
  2. Company logo (with a link to your site) and 5 images
  3. 2 free updates per annum

100 words Profile

  1. 100 words search engine optimized write-up
  2. Company logo (with a link to your site) and 1 images
  3. 1 free update per annum

Banners

Offered on the homepage and all the sections of the website, the full banner (468 X 60 pixels) is positioned to attract the attention of the readers.

Complying with the Interactive Advertising Bureau (IAB) standard sizes, the full banner gives you the right space to showcase your company’s products. A prominent and well thought out positioning across the website including search results, directory listings, profiles and articles
attracts the readers’ attention.

Two types of banners are offered – The Home page banner and Section banners.

Full Banner

Complying with the Interactive Advertising Bureau (IAB) standard sizes, the full banner gives you the right space to showcase your company’s products.

Specifications:

Dimensions
File Size
Formats
Destination
Alt Text
Animation

Width 468 pixels Height 60 pixels (IAB Standard) IMU
Maximum of 20 kb
JPEG, GIF, Flash
Click-through URL and ALT text
Alt Text Limit 65 characters including spaces
Loop limit: Unlimited within 15 seconds

Skyscraper

This space is an efficient way for your advertisement to be prominently visible with our rich mix of content. The standard IAB skyscraper position offers good exposure for time-sensitive events.

Specifications:

Dimensions
File Size
Formats
Destination
Alt Text
Animation

Width 120 pixels Height 600 pixels (IAB Standard) IMU
Maximum of 25 kb
JPEG, GIF, Flash
Click-through URL and ALT text
Alt Text Limit 65 characters including spaces
Loop limit: Unlimited within 20 seconds

Contextual Position

Contextual advertising banner slot featured alongside the relevant content category such as events, articles, interviews etc. A sure shot way of hitting the bull’s eye – placing the ad where the most relevant contents are. Use this position to create that unique brand awareness with the audience that matters.

Specifications:

Dimensions
File Size
Formats
Destination
Alt Text
Animation

Width 120 pixels Height 120 pixels (IAB Standard) IMU
Maximum of 15 kb
JPEG, GIF, Flash
Click-through URL and ALT text
Alt Text Limit 40 characters including spaces
Loop limit: Unlimited within 10 seconds

Exclusive Sponsorship

An opportunity to use ALL advertisement options in a chosen issue of the newsletter to leverage the benefits of exclusivity at a competitive price. The sponsorship is a package that combines all offerings – banners, skyscraper, contextual position to maximise visibility to your marketing messages. Direct Marketing

Direct Marketing Email Message

Direct marketing messages are sent by e-mail to the exclusive database of Global Packaging Industry, comprising high-profile business executives from the global packaging industry who are the key decision makers. The database consists of executives and specifiers who are opt-in subscribers, identified by our research team. It is updated regularly. Our e-newsletters enjoy high hit rates and click throughs. The minimum order is 5,000 subscribers and orders should be booked at least two weeks in advance. Note: All the mailshots are sent to the executives in our database. The mailshots will carry a clear text message describing the sender and also instructions to unsubscribe.

Data Reported
Only open rates and click-through reports are available. Rich media and Javascripts are not accepted.

Specifications:

Dimensions
File Size
Formats
Destination
Alt Text
Animation

Width 500 pixels (recommended) Height 900 pixels (recommended)
Maximum 20kb excl images (remotely hosted)
JPEG, GIF
Click-through URL and ALT text
Alt Text Limit 65 characters including spaces
Loop limit: Unlimited within 15 seconds

Pricing Structure

Direct Marketing campaigns are charged per e-mail address and the cost is (US$ 0.20) per address, for mail shots above 5,000 units. For mail shots below 5,000 units, the charge is (US$ 0.30)

Booking Example: 10,000 Direct Marketing messages cost: 10,000 x US$ 0.20 = US$ 2,000